Your landing page, in 60 seconds.

Prompt to live URL in 60 seconds. Brand kit auto-applied. A/B testing, Smart Traffic, and heatmaps included. Not just a page builder. A CRO platform.

4.6 ★ on G2

4.6 ★ on Capterra

400K+ served since 2012

7-day free trial · Cancel anytime

Storyboard editing canvas with scenes, scripts, and a final ad preview
Trusted by teams at

How it works

Type

One sentence. The audience, the offer, the angle. No templates to pick. No blank canvas to fill. The AI builder turns the brief into a complete page.

Create a high-converting landing
page with a hero, social proof,
benefits, and a strong CTA.
My business sells webinar courses.

Generate

Hero, body, social proof, form, CTA. Your brand kit auto-applied: logo, colors, fonts. Live URL the moment it's done. Open in the editor to tune anything.

Live previewLive

Optimize

A/B testing kicks in. Heatmaps record clicks and scroll. Smart Traffic routes each visitor to the variant most likely to convert them. From day one.

Smart TrafficA/B Testing
Variant A32%
Variant B68%

More than an ai builder

A complete CRO platform

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No. 01 / A/B TESTING ON EVERY PLAN

A/B testing. Built in.

Turn every page into an opportunity to improve. Create and test variants with AI, run zero-flicker experiments, and use built-in statistical confidence to make smarter optimization decisions.


Turn traffic into learning, not guesses.

No. 02 / Native Heatmaps

Heatmaps. Not Hotjar.

See exactly how visitors interact with your pages and uncover what’s driving engagement. Native heatmaps show you where people click, how far they scroll, and which areas capture the most attention.

Use those insights alongside your testing and analytics to spot opportunities, validate ideas, and make smarter optimization decisions, all without leaving Leadpages.


No extra tools. Just better insights.

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Smart Traffic dashboard showing automated variant routing

No. 03 / Smart Traffic

Smart Traffic, optimized.

Automatically send more visitors to the page variants most likely to convert. Smart Traffic continuously learns from performance data and adjusts traffic distribution as results come in, helping your strongest variants get more opportunities to win.

Leadpages Smart Traffic uses multi-armed bandit routing. Auto-promotes winners at confidence. Updates routing every 5 minutes.


Promotes winners automatically. No manual calls.

No. 04 / Lead enrichment on every form

Emails become customers.

Turn every captured lead into a richer customer profile. Leadpages automatically enriches form submissions with company and professional data, giving you more context without asking for more information.

With Visitor Intelligence, you can also identify companies visiting your pages and better understand who’s showing interest before they convert.


Richer leads. Smarter targeting. Built in.

Lead enrichment dashboard showing contact and company data

Pricing

Everything you need. Free for 7 days.

Grow

$99/mo

Build, publish, and start converting.

Ship and test

Build with AI, publish, and run A/B tests. The CRO entry point.

  • Unlimited pages, unlimited traffic
  • AI page builder + Brand Kit
  • A/B testing (manual + AI variants)
  • Dynamic Text Replacement
  • Lead Enrichment (firmographic data)
  • Conversion goals & analytics
Start with Grow →
Most popular

Optimize

$199/mo

Test, learn, and improve conversions.

Find what works

Everything in Grow, plus heatmaps and Smart Traffic.

  • Click, scroll & attention heatmaps
  • Smart Traffic (multi-armed bandit)
  • Auto Personalization (CRM lifecycle)
  • Visitor Intelligence (full dashboard)
  • ICP Scoring
  • Extended analytics retention
Start with Optimize →

Scale

$399/mo

Automate, optimize, and keep growing.

Always optimizing

Everything in Optimize, plus continuous auto-optimization.

  • Auto-Optimization (continuous loop)
  • Cross-Page Learning
  • Revenue Optimization
  • Team RBAC
  • Long-term data retention
Talk to sales →

Every plan includes unlimited pages, unlimited traffic, AI page creation, and A/B testing. Heatmaps, Smart Traffic, and Auto Personalization unlock at Optimize.

FAQ

Good to know before you start

Do I Need to Provide a Credit Card to Start the Trial?

No credit card is required to sign up. We only ask for one when you publish a live page. Cancel anytime before your trial ends.

Does Leadpages Have Real A/B Testing?

Yes. Leadpages Grow includes manual and AI-assisted A/B testing with server-side traffic allocation, zero-flicker experiments, and built-in statistical significance using a two-proportion z-test with Bonferroni correction. ClickFunnels offers basic split testing but lacks the same level of experimentation and reporting.

What If I Run Paid Traffic and Need CRO?

That's exactly what Leadpages is built for. Create AI-powered landing pages, run A/B tests, personalize experiences, enrich leads, and optimize campaigns from one platform.

What does the trial include?

7 days, full platform access. Build real pages, run real tests, read real heatmaps. If you'd rather get hands-on help comparing, our support team can walk you through the platform.