Marketers, not site owners

Pretty isn't a strategy.
Leadpages converts.

Leadpages gives you the good-looking page, then A/B tests it, enriches every lead, and syncs it to your CRM. Everything Squarespace doesn't do, built in. Starting at $99 a month.

No credit card. Cancel anytime.

Live A/B test /pricing-promo signup
Variant A Build a site that looks the part
2.3%2,314 visitors
Variant B Winner Build a page that runs the campaign
3.7%+61%2,289 visitors

400,000+ marketers run campaigns on Leadpages

Customer Customer Customer Customer Customer Customer Customer

What each one actually is

Squarespace is

A website
builder.

Built forDesigners and small shops
Starts withA template
What you getA full website
A/B testingCustom code only
Works withA limited marketing stack

Leadpages is

A page builder
that converts.

Built forMarketers
Starts withA prompt or a URL
What you getLanding pages, sites, and funnels
A/B testingBuilt in at $99
Works withHubSpot, Salesforce, Klaviyo, and 5 more

The scorecard

Here's what Leadpages does
that Squarespace doesn't.

Capability
Squarespace
Leadpages
AI page generation
Basic layout AI
A page built in 60 seconds with your brand colors and copy applied
A/B testing
Included at $99 a month. Picks the winner when the test hits significance.
Conversion analytics
Pageviews & basic conversion
Revenue per variant, not just pageviews
Lead enrichment
Finds their company, role, and industry on every signup
Smart traffic routing
Sends visitors to the winning variant automatically
Heatmaps
Third-party only
Click, scroll, and attention heatmaps built in
Dynamic text replacement
Every ad gets its matching headline automatically
Marketing integrations
Limited native
HubSpot, Salesforce, Mailchimp, Klaviyo, ActiveCampaign, and Meta Ads
Pages built for ad traffic
Ads, email, launches, lead generation, SaaS, and B2B
Price with full stack
$16–$99Other CRO tools cost extra
$99/moEverything above, no traffic capStart 7-day free trial →
★★★★
4.3231 reviews on G2
★★★★
4.5302 reviews on Capterra
Loved what you and your team are doing with the new Leadpages. It has changed our business.
Solo founder, digital course business
This is impressive and comes up with solid layout and design. It looks legit better.
President, executive coaching firm
I'd love to incorporate these new pages into my existing website.
CEO, B2B SaaS
Start 7-day free trial

7 days free. No credit card. Cancel anytime.

The part after publish

Your Squarespace page launches once.
Your Leadpages page launches every week.

A/B TEST · Signup page Live · Day 7
Variant A

Build a site that looks the part

2.3%Conv rate
2,314Visitors
Winner Variant B

Build a page that runs the campaign

3.7%+61%Conv rate
2,289Visitors

A/B testing the template can't

Your Squarespace template ships once. Then it sits there.

Leadpages splits traffic between two versions, picks the winner, and ships a new challenger. A Squarespace template ships once and never learns.

Conversion Rate · /demo-request Last 7 days
3.7% +44% vs last week

1,284

Conversions

$18.9K

Attributed revenue

97.4%

Significance

Squarespace Analytics stops at the pageview

Squarespace shows pageviews. Your CFO wants revenue.

Leadpages shows revenue per variant, per ad campaign, per source. Squarespace Analytics stops at pageviews and bounce rate.

Leads · /webinar-signup 2m ago
SC

Sarah Chen

Acme Health VP Marketing B2B SaaS 201–500 employees → HubSpot
MR

Marcus Rivera

River Coaching Founder Coaching → Klaviyo
JT

Jade Thompson

Thompson Studio Head of Growth Agency → Salesforce

The Squarespace form collects an email

A Squarespace form collects an email. A Leadpages form collects a buyer.

A Squarespace form captures name and email. A Leadpages form captures name, email, company, role, industry, company size, and routes them straight to your CRM.

Ready to build landing pages that convert, not just impress?

Start 7-day free trial

Plugs into the stack you already run

HubSpot Mailchimp Klaviyo ActiveCampaign Meta Ads + Salesforce, Zapier, Webhooks, and the rest of your stack

Straight answers

Squarespace vs Leadpages,
asked straight.

01

Is Leadpages actually a Squarespace alternative?

Depends what you hired Squarespace for. If you want a gallery, shop, or blog site, Squarespace is fine for that. If you want landing pages that turn ad traffic into leads and customers, Leadpages is built for the job Squarespace wasn't.

02

Is Leadpages more expensive than Squarespace?

Per month, yes. Squarespace is $16 to $99. Leadpages is $99 to $399. But Squarespace doesn't include A/B testing, heatmaps, Smart Traffic, lead enrichment, or CRM-native marketing integrations. If you stitched those tools onto Squarespace, you'd spend more than $99.

03

Can I build my whole website on Leadpages?

Yes. Pages, sites, blogs. If you want a retail storefront or a portfolio site, Squarespace was built for that. If you're running campaigns and need every page to measure itself, Leadpages is built for that.

04

Does Leadpages have AI page generation?

Yes. Type a prompt, get a published page in 60 seconds with your brand colors already applied. Squarespace has basic AI layout assistance. Leadpages generates the whole page and writes the copy.

05

Can I keep my Squarespace site and use Leadpages for landing pages?

Yes. Most marketers do exactly that. Squarespace stays as the corporate site. Leadpages handles every campaign, paid ad destination, and lead gen form. They don't fight.

06

What integrations does Leadpages have that Squarespace doesn't?

HubSpot, Salesforce, Mailchimp, Klaviyo, ActiveCampaign, and Meta Ads natively. Plus Zapier and webhooks for anything else in your stack. Squarespace connects to fewer marketing tools natively.

07

What if I'm not ready to commit?

Try it free for 7 days. Build a landing page, run it against your Squarespace page, see which one converts. That'll tell you more than this page will.

The actual landing page builder

Landing pages built to convert.

No credit card. Cancel anytime.

400K+

Marketers using Leadpages

60s

From a prompt to a published page

$99

The full stack, bundled

0

Traffic caps or overage fees