AI page creation, A/B testing, Smart Traffic, heatmaps, and visitor intelligence. One Leadpages plan. No traffic caps. No add-ons.
Most CRO programs run on a stack of point-solutions. We priced a representative one against Leadpages Grow. Numbers are conservative entry tiers from each vendor.
One platform. One bill. One team to learn. About $508 a month back in the budget. About $6,096 a year.
No visitor caps. No overage charges. No metered surprises at the end of a campaign.
SSL on every plan. Up to 30 custom domains. Your URLs, your brand, no Leadpages branding.
From prompt to live, branded landing page. Brand kit auto-applied. Every plan, no extra credit packs to buy.
Pageviews, conversions, sources, UTMs. From 1 to 3 years of retention depending on plan. CSV exports on all tiers.
CRM, email, ads, analytics. Paragon-powered connectors. 5 to 100 active integrations depending on plan.
Real humans, not a deflection bot. 5 to 25 team seats included depending on plan.
One source of truth for fonts, colors, logos. Pages stay on-brand without designer touch-ups.
Full platform access. Build, publish, test. Decide on day 7.
"We were paying for a page builder, an A/B tool, and a heatmap subscription. Three invoices, three logins. Moving to Leadpages cut that to one and dropped our spend by about $400 a month."
"Pricing made the decision easy. Optimize at $199 with heatmaps built in beat the bundle quote we got from our point-solution vendor for the same features. No upsell calls, no annual commitment to test the platform."
"As a solo CRO specialist, the per-tool pricing of the big stack was eating my margin. $99 a month for the same five jobs lets me actually run experiments instead of writing tool-justification memos."
Full platform access on whichever plan you start with. Build pages, run experiments, publish to a custom domain, hook up integrations. No feature gates during the trial. You can cancel any time in those 7 days from your billing settings.
Yes. The 7-day trial requires a card on file. If you cancel before day 7, you won't be charged. If you don't cancel, the card is charged at the plan price you selected when you signed up.
Grow ($99) is for active marketers running A/B tests and using AI page creation. Optimize ($199) adds heatmaps, Smart Traffic, and auto-personalization. Scale ($399) adds continuous A/B testing, team RBAC, 3 brand kits, and a dedicated account manager. See the comparison above for the full feature breakdown.
Yes. Upgrade or downgrade any time from your billing settings. Upgrades take effect immediately and are prorated. Downgrades take effect at the next billing cycle.
Annual billing saves roughly 20% across all tiers ($79/mo on Grow, $159/mo on Optimize, $319/mo on Scale, paid up front for the year). If you cancel partway through an annual term, the remainder isn't auto-refunded. Reach out to support and we'll work with you on edge cases.
No. Every Leadpages plan includes unlimited visitor traffic. We don't meter pageviews, throttle conversions, or send overage invoices at the end of a campaign. The plan tiers gate features (heatmaps, Smart Traffic, RBAC) and limits (pages, domains, seats, AI credits), not traffic.
There's a free signup that lets you build pages in the editor without a credit card. Publishing to a live URL requires a paid plan. If you're looking for a paid HTML-publishing tool at a lower entry price, HTML Pub starts at $10/mo. It's a separate product, not part of the Leadpages ladder.
Pick a tier, start the 7-day trial, cancel any time. Or compare plans first if you want to see the math one more time.