Marketers, not designers

Build landing pages that
convert visitors into paying customers.

Framer makes beautiful websites. It doesn't A/B test, enrich leads, or sync to your CRM without a third-party add-on. Leadpages ships landing pages in 60 seconds with all of that included. From $99 a month.

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Cancel anytime during your 7 days. No long-term contract.

Live A/B test /course-launch signup
Variant A Ship your first landing page today
3.1%1,847 visitors
Variant B Winner Build it. A/B test it. Keep what works.
4.8%+55%1,892 visitors

Join 400,000+ businesses growing revenue with Leadpages

Customer Customer Customer Customer Customer Customer Customer

What each one actually is

Framer is

A design tool
that ships sites.

Built forDesigners & agencies
Starts withA blank canvas
What you getA beautiful website
A/B testingConvert app, $50/500K events
CRM syncAirtable or Zapier

Leadpages is

The landing page builder
marketers need.

Built forMarketers
Starts withA prompt or a URL
What you getPages that capture leads
A/B testingIncluded at $99/mo
CRM syncHubSpot, Klaviyo, Mailchimp + 3 more

The scorecard

Why marketers switch from
Framer to Leadpages.

Capability
Framer
Leadpages
AI page generation
Framer AI (design only)
✓A full campaign page in 60 seconds with your brand kit auto-applied
A/B testing
Convert add-on, $50 per 500K events
✓Included at $99 a month. Picks the winner when the test hits significance.
Conversion analytics
Basic traffic only
✓Revenue per variant, not just pageviews
Lead capture forms
Basic forms, no logic
✓Built-in forms with conditional logic on every page
Lead enrichment
—
✓Finds their company, role, and industry on every signup
Smart traffic routing
—
✓Sends visitors to the winning variant automatically
Heatmaps
—
✓Click, scroll, and attention heatmaps built in
Native CRM & email integrations
Airtable, Mailchimp, Zapier
✓HubSpot, Klaviyo, Mailchimp, ActiveCampaign, Shopify, and Meta Ads
Custom domain
Framer Pro, $30/mo minimum
✓Included on every plan, starting at $99
Price with full stack
$80+Framer + Convert + add-ons
$99/moEverything above, no traffic capStart 7-day free trial →
★★★★★
4.3231 reviews on G2
★★★★★
4.5302 reviews on Capterra
Loved what you and your team are doing with the new Leadpages. It has changed our business.
Solo founder, digital course business
This is impressive and comes up with solid layout and design. It looks legit better.
President, executive coaching firm
I'd love to incorporate these new pages into my existing website.
CEO, B2B SaaS
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7 days free. Cancel anytime.

The part after publish

The page ships in 60 seconds.
Then it keeps working.

A/B TEST · Signup page Live · Day 7
Variant A

Ship your first landing page today

3.1%Conv rate
1,847Visitors
Winner Variant B

Build it. A/B test it. Keep what works.

4.8%+55%Conv rate
1,892Visitors

A/B testing on every plan

Two headlines. One wins. You don't have to guess.

Leadpages splits your traffic between two headlines and picks the winner. Framer needs a $50/mo Convert add-on to do the same thing.

Conversion Rate · /course-launch Last 7 days
4.8% ↑+41% vs last week

847

Conversions

$12.4K

Attributed revenue

98.2%

Significance

Conversion analytics that show revenue

The number your boss actually asks about.

Leadpages shows revenue per variant. Framer shows pageviews.

Leads · /webinar-signup 2m ago
SC

Sarah Chen

Acme Health VP Marketing B2B SaaS 201–500 employees → HubSpot
MR

Marcus Rivera

River Coaching Founder Coaching → Klaviyo
JT

Jade Thompson

Thompson Studio Head of Growth Agency → Mailchimp

Lead enrichment on every form

An email turns into a real person with a real job.

Framer captures emails but doesn't know who's behind them. Leadpages figures out their company, role, and industry, then sends them straight to your CRM.

Framer designs the page.
Leadpages closes the lead.

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Plugs into the stack you already run

HubSpot Mailchimp Klaviyo ActiveCampaign Shopify Meta Ads + Zapier, Webhooks, and the rest of your stack

Straight answers

Framer vs Leadpages,
asked straight.

01

Is Leadpages actually a Framer alternative?

Framer ships beautiful websites. Leadpages ships landing pages that capture leads. Different jobs. If your goal is leads, this one's the tool.

02

Is Leadpages more expensive than Framer?

Framer starts at $10 a month. Leadpages starts at $99. But Framer charges extra for A/B testing (Convert app, $50 per 500K events), needs Airtable or Zapier for CRM sync, and doesn't do lead enrichment or heatmaps at any tier. Add those and you're past $99. Or just start here.

03

Can I run a campaign landing page on Framer?

You can build one that looks good. Capturing leads and routing them to a CRM needs Airtable plus Zapier plus an email tool. A/B testing needs the Convert app. It's doable but piecemeal.

04

Does Leadpages have AI page generation?

Yes. Type a prompt, get a published landing page in 60 seconds with your brand colors already applied. Framer AI is design-first. Leadpages AI is campaign-first.

05

What if my team already uses Framer for the main site?

Keep using it. Run the marketing on Leadpages. A lot of teams do exactly that. Framer for the brand site, Leadpages for every page that has to convert.

06

What integrations does Leadpages have that Framer doesn't?

HubSpot, Klaviyo, ActiveCampaign, Shopify, and Meta Ads natively. Plus Zapier and webhooks. Framer connects to Airtable, Mailchimp, and Zapier. No native CRM. No native ad platform sync.

07

What if I'm not ready to commit?

Try it free for 7 days. Build a page and ship it. That'll tell you more than this page will.

Pages that capture leads

Not compliments.
Leads.

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Cancel anytime during your 7 days.

400K+

Marketers using Leadpages

60s

From a prompt to a published page

$99

The full stack, bundled

0

Traffic caps or overage fees